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Channel: Cassius Blue Consulting | Brand Strategy for Start-Ups and Small Businesses
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Quotes that Inspire Me

I love inspirational quotes, sometimes a random quote can really help to pick me up, get me focus, or allow me to shake whatever is holding me back. Here are some of the most recent quotes that have...

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5 Must Have Applications to Run Your Service Business

If you want to be a successful and thriving business it is imperative that you create systems for managing key processes in your business. Having systems in places allows you as the owner to delegate...

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The Best Advice I’ve Ever Received…

“You can do it all, and do it all well, but you can’t do it all on the same day…focus on prioritizing and not balance.” Although I can’t recall who actually said this to me, I am very thankful that...

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What Annoys Me About my Industry and What I’m Doing About It.

There are thousands, if not hundreds of thousands, of coaches and consultants in the United States. Each targets a specific audience and offers support in different areas. Although many consultants are...

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What do you use in your hair? Asked & Answered

Day 7 of the Jusblog It 30-Day Challenge for Entrepreneurs asks for a product review, because I covered many of my favorite applications for running your business in my list post “5 Must Have...

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What I Still Love About Facebook for Small Businesses

I use Facebook more for personal reasons than for business, but I do see many business benefits. At one point Facebook was considered a “free” way to promote your business but with the recent changes...

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Are You a Legend in Your Field? A Lesson from the MJ Hologram & the Billboard...

The headline on all of the major entertainment (and some news) sites the day after the 2014 Billboard Music Awards all read something like “Michael Jackson Hologram Rocks Billboard Music Awards”. I’m...

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Featured Business: Antibody, Inc. maker of the BodyGuard ™

It is a little known fact that I am a minority owner of a custom compression garments company. Antibody, Inc. maker of the BodyGuard ™ offers compression garments for exercise and injury prevention....

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Challenge: PJ’s to Meeting Ready in 30-Minutes or Less

Whether it’s a last minute meeting or a delays in tending to the little people every Mompreneur who works out of her home has experienced that panicked feeling that happens when you realize you need to...

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How Do You Define Success?

In 2011 I ran a blog series titled “Back to Business” where I interviewed 20 small businesses in 20 days. One of the questions that I asked was “How do you define success?” the answers were varied and...

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I Blog Because…

I have often be overheard stating that I want to conquer the world by growing one small business at a time, and that is exactly what motivates me to blog. Not every business owner is ready, willing,...

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Sales Lesson from the Movie 8-Mile: Overcoming Objections

During a client session today we were discussing addressing objections before your prospect has the opportunity to raise them. My client reminded me of the final rap battle in the movie 8-mile that...

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Focus Forward: How to leverage holiday revenue for 2015 growth.

Many small business owners, even those not selling consumer goods, experience an increase in revenue during the holiday months. While some business owners are celebrating the now, smart entrepreneurs...

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How Much Should I Charge? 3 Steps For Setting the Price of Your Service

Answering the question “How Much Should I Charge?” is a challenge that many flourishing entrepreneurs face. It is an even greater challenge for service businesses because there are fewer direct costs...

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I AM Yoga Pants: An Exercise in Authenticity

Being authentic and transparent is important to me, not only does it build trust with my clients but it’s a part of who I am. Because I am naturally a very open and outgoing person I have baffled...

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